Vintage Shopping: The New Fast Fashion for Gen Z
Vintage Shopping: The New Fast Fashion for Gen Z Analyzing the use of Commercial Multilingualism in Lleida By Xènia Vallmanya, Víctor Raventos and Marc Gombau INTRODUCTION: This sociolinguistics landscape project has the intent to notice the Englishization (making use of English as lingua franca and converting materials in local language to English) in the city of Lleida. As students, we ventured out onto the Lleida streets to investigate the development of the English language and its integration into Catalan culture. The project is based on the fundamental idea that learning about the languages spoken in the city can shed light on the ways in which language and society are intertwined and influence community behavior. Because they are part of our environment, words and images on walls can be a reflection of, and in turn influence, our behavior. Our LL is an informational sign, used by many businesses to highlight their commerce as well as having a bigger reach among all